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  1. Marketing a legend, keeping the legacy - Globe and Mail

    Google News: Marathon &bull Yesterday

    Over the next few months, as dozens of charities extend their hands to Canadians during the annual fall fundraising season, countless corporations will trumpet their partnerships with those organizations: the Canadian Breast Cancer Foundation's annual Run for the Cure on… Full Story »

  2. Marketing a legend without ruining the legacy - Globe and Mail

    Google News: Marathon &bull Sep 2, 2010

    Over the next few months, as dozens of charities extend their hands to Canadians during the annual fall fundraising season, countless corporations will trumpet their partnerships with those organizations: the Canadian Breast Cancer Foundation's annual Run for the Cure on… Full Story »

  3. A Brief Chat With James Carney

    Runner's World - Racing News &bull Sep 1, 2010

    He'll be doing the Bank of America Chicago Marathon on October 10. Carney was the 2008 USA Half Marathon champion in 1:02:21. In April in Rotterdam, he set his marathon personal best of 2:15:50. He had been 14th in the USA Men's Marathon Trials in November of 2007 in 2:16:54; it was his marathon debut, since he'd qualified based on 10,000-meter times. Carney, 32, is a New Balance athlete and is now a member of Team USA Arizona in Flagstaff and is coached by Greg McMillan. He was sixth in the Olympic Trials in the 10,000 in both 2008 and… Full Story »

  4. Running column for Aug. 30

    Yahoo! News Marathon Running &bull Aug 30, 2010

    Beardsley visits Hall of Fame Dick Beardsley was at the National Distance Running Hall of Fame the other day. Beardsley, who was inducted into the Hall of Fame last month at the Masonic Care Facility, was visiting courtesy of New Balance and Rich Karaz of… Full Story »

  5. Rudisha vs. Kaki in Brussels

    Runner's World Magazine Daily News &bull Aug 27, 2010

    August 27: Molly Huddle Sets American 5000 Record of 14:44.76 // Rudisha vs. Huddle was tenth in the Brussels race as seven women ran under 14:40, led by Kenyans Vivian Cheruiyot (14:34.13) and Linet Masai (14:35.07). There were other fine middle distance and distance performances by Americans in Brussels. Leo Manzano was a close second in the 1500 in 3:32.27 behind Olympic gold medalist Asbel Kiprop of Kenya, who ran 3:323.18. In the women's 3000-meter steeplechase, Lisa Aguilera was fifth in a season's best 9:24.84; winner Sofia Assefa of Ethiopia ran 9:20.72. In Brussels, It's Rudisha vs. Kaki, and Plenty… Full Story »


  6. August 27: Rudisha vs. Kaki in Brussels // Expect Fast Times in Rieti on Sunday // Catherine Ndereba Looks for 7th Crim Victory // For Married Runners, Tough Times Can Be Doubly Discouraging // Plus a Chat With Nicole Bush

    Runner's World Racing News &bull Aug 27, 2010

    August 27: Rudisha vs. In Brussels, It's Rudisha vs. He's entered in today's (Friday's) Ivo Van Damme Memorial in Brussels, which is the final Diamond League meet of the season. He's got archrival Abubaker Kaki of Sudan, the 2010 World Indoor champion, to cope with, but 2009 outdoor World Champion Mbulaeni Mulaudzi of South Africa could also make matters interesting. The first Diamond League appearance of 2010 (or ever) by South Africa's Caster Semenya against a women's 800 field including Mariya Savinova of Russia and Alysia Johnson of the U.S. is also understandably making headlines. Americans Tyson Gay, in the… Full Story »

    • New Balance
    • New Balance

  7. New Balance MT101 Review | It Keeps Getting Better

    Run 100 Miles &bull Aug 15, 2010

    The MT101s are the follow-up to the MT100 trail shoe. As a huge fan of new Balance minimalist trail shoes, I was very excited to learn more about the newest release from the company, and better yet, put them to test on some good ol' rugged trail. Thanks to a really cool dude at New Balance, I got my hands on a pair of pre-release MT101s just in time for the Laurel Valley Whitewater Run… Full Story »

  8. Join the Warrington Guardian New Balance English Half Marathon team - This Is Cheshire

    Google News: Marathon &bull Aug 13, 2010

    WITH just two months to go until the New Balance English Half Marathon, we are looking for six readers to form the official New Balance Warrington Guardian team for the race. Team members will be kitted out in the latest… Full Story »


  9. August 3: Asbel Kiprop and Kenyans Dominate African Championships // Happy Times at 'Euros' for France and Spain // Patrick Rizzo and Tera Moody Triumph at Chicago Half Marathon // A Terrific Track Season Despite Absence of 'Big Stars' // Vote for College Track's Bowerman Award

    Runner's World - Racing News &bull Aug 3, 2010

    Asbel Kiprop and Teammates Dominate at African Championships The last day of the Championships in Nairobi on Sunday saw the host team add five more gold medals. Soi led a Kenyan sweep of the medals in that event. One upset was the defeat of Kenya's Olympic 800-meter silver medalist Janeth Jepkosgei by Algeria's Zahra Bouras, who squeezed through on the inside lane in the final strides to win in 2:00.22 and proclaimed "this victory is unbelievable for me." Olympic 1500-meter gold medalist took another title in his specialty, with a 3:36.19 ahead of silver medalist Amine Laalou of Morocco (3:36.38)… Full Story »

    • New Balance
    • New Balance

  10. The What-If Tag

    Runner's World - Shoes and Gear &bull Jul 30, 2010

    I hadnat gotten myself a Road ID or even filled out the ICE (In Case of Emergency) tag on my New Balance Welded Capris until earlier this week. And itas not because Levi Leipheimer told me to in commercials for Road ID during Tour de France coverage. Though, admittedly, that might have seeped into my brain. Itas… Full Story »

  11. Raise money and get in shape for the half marathon - This Is Cheshire

    Google News: Marathon &bull Jul 27, 2010

    Ex-Army gym instructor Paul Warburton, aged 26, will be supporting the Relationships Centre for the second New Balance English Half Marathon on October 3. On leaving the Army, Paul, from the town centre, suffered a breakdown last year after a… Full Story »

  12. Do Toning Shoes Work?

    About.com: Running and Jogging &bull Jul 23, 2010

    If Joe Montana wears and endorses them, they must work, right?" That's what you may be thinking when you see those ubiquitous commercials for Skechers Shape-up shoes, but a new study from the American Council on Exercise (ACE) suggests that… Full Story »


  13. Look Who's Wearing New Balance!

    New Balance Tampa Blog &bull Jul 20, 2010

    High School Musical Alum Ashley Tisdale stays fit with the help of the WR759BN New Balance's all new premium neutral trainer. Made with N-ergy for advanced shock absorption and Acteva Lite for lightweight cushioning, it's no wonder it's her shoe… Full Story »


  14. Crisis PR 101: Admit Mistakes, offer solutions, by Larry Eder

    RunBlogRun &bull Jul 18, 2010

    Image via CrunchBaseA couple of months ago, I was checking out a video featuring an interview with Mark Parker, CEO of Nike , relating a phone conversation with Steve Jobs. Jobs had noted that Nike made great product and crappy product. The key, from the zen Apple master, was to stop making crappy product. A little bit of full disclosure here. I have never owned a PC. Since 1985, when my friend, Danny Ferarra, then, associate… Full Story »


  15. New Balance Goes Back To School!

    New Balance Tampa Blog &bull Jul 18, 2010

    It's that time of year again and all across the country mom's and dad's are preparing for back to school and wondering what to get the discerning youngster in their lives. Don't worry just as New Balance has met your… Full Story »

    • New Balance
    • New Balance

  16. A Brief Chat With Reid Coolsaet

    Runner's World - Racing News &bull Jul 14, 2010

    Waterfront Marathon on September 26. Coolseat won the Acura Ten-Miler in Toronto on July 11 in 48:34. He'll do the 10,000 at the Canadian Track Field Championships on July 28 at the University of Toronto. Coolsaet made his 26.2 debut at the 2009 Ottawa Marathon in 2:17:09; he was eighth overall but was first Canadian and thus a national champion. He was 25th at the World Championships in Berlin in 2:16:53. Coolseat, a New Balance athlete, set personal bests of 13:21.53 for 5000 meters and 27:56.92 for 10,000 in 2007; he was the Canadian champ in the 5000 and in… Full Story »

  17. East Coast Clubs dominate Club Track & Field Championships in San Francisco

    USA Track and Field &bull Jul 12, 2010

    SAN FRANCISCO - Central Park Track Club - New Balance (Metropolitan) and Norfolk Real Deal (Virginia) battled each other for both the men's and women's titles this weekend at the tenth annual USATF National Club Track Field Championships at San… Full Story »

  18. Pearl Izumi SyncroFuel XC - A Great Shoe!

    26.2 Quest &bull Jul 8, 2010

    It was nearly two months ago when Pearl Izumi contacted me and wanted me to review a pair of the SyncroFuel XC's. At first I was a bit apprehensive because I have tried Pearl Izumi one other time about a year ago and didn't get past 7 total miles in the shoes before retiring… Full Story »

  19. Two of Incoming Longhorns named Gatorade Female T & F State Athletes of the Year

    Prerace Jitters &bull Jun 30, 2010

    AUSTIN, Texas a Incoming freshmen A'Lexus Brannon (Beaumont, Texas) and Briana Nelson (Greenville, S.C.) have been named the Gatorade Female Track and Field Athlete of the Year for their respective states for the 2009-10 season. Brannon, a triple and long… Full Story »


  20. Look What's New!

    New Balance Tampa Blog &bull Jun 27, 2010

    Fresh on the shelves at New Balance Tampa is the women's 850 and 1100 walking shoes, these are New Balance's latest entry in their toning collection. Designed with balance board technologya system of components that includes Acteva Ultra Lite midsole-soft… Full Story »

    • New Balance
    • New Balance


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